Is your Drupal theme holding you back in search engines?
Content and site configuration are important, but your site’s theme can hold you back with these critical mistakes:
- Poor optimization of header tags. These are extremely important for search engines, and it’s tricky to get them right in a dynamic CMS like Drupal.
- Invalid markup or CSS. All too common with free themes and cheap templates that are created by $8/hour outsourcers or even automated software.
- Hidden spam links. You might not even know they’re there – but Google does, and penalizes you for it! Our investigation found several theme providers had hidden links in their code.
Get your Drupal site’s SEO right the first time with a Fusion theme. All our themes are search engine optimized and designed to work with the most important SEO-enhancing Drupal modules.
What should you look for in a Drupal theme for SEO?
- Make sure the page title, and not your site name, is the only
<h1>tag on the page - Ensure your theme has appropriate typography for other header tags – if it doesn’t look nice or has awkward spacing, then that’s not going to encourage you to use these tags in your content
- A “skip to content link” is important not only for accessibility, but can help search engines understand where your main content is
- Valid XHTML/CSS – this isn’t 100% clear cut, but spiders are less forgiving than browsers when crawling content
- Plays nicely with crucial SEO-enhancing Drupal modules, like Pathauto and Nodewords
- Flexible block regions so you can adapt your layout as needed to react to what your visitors are looking for
Fusion offers all this and more! Get your Drupal site ranking higher with a Fusion theme now.
